Archive for July 16th, 2008
Don’t Go Green, Be Green and Prove it
Wednesday, July 16th, 2008I’ve been bashing the whole green marketing movement the last couple of posts because there is a big difference between saying your going green and being green. So I say, prove it. And the educated consumer will say the same thing. My concept takes a page out of fiction writing; Show, Don’t Tell.
Stating that you’re [...]